Rokbak has strengthened its presence in Zimbabwe’s growing construction and mining sectors by appointing Machinery Exchange as its official dealer in the country. A subsidiary of the Industrial Exchange Group (IEG), Machinery Exchange will provide full sales and service support for Rokbak’s articulated haulers, catering to the increasing demand driven by infrastructure and mining projects across Zimbabwe.
Machinery Exchange, celebrating 70 years of operations in 2024, is well-established in Zimbabwe’s earthmoving equipment sector, with its headquarters in Harare and additional branches in Bulawayo and Hwange.
Through this partnership, the company will now offer Rokbak’s popular RA30 and RA40 trucks, known for their reliability and performance in demanding environments. Irene Khumalo, IEG’s Head of Marketing and PR, commented on the new partnership: “The collaboration with Rokbak will help us meet the growing demands of our customers in the mining and construction industries. It further solidifies our position as a leading earthmoving equipment supplier in the region.” Zimbabwe’s construction industry is experiencing significant growth, with major projects underway in areas such as dam construction, road rehabilitation, and urban development.
The country’s mining sector also holds vast potential, with local resources including diamonds, gold, lithium, chrome, and iron ore. This growth has been bolstered by increased foreign investment, particularly from China and India, which is expected to drive demand for reliable machinery like Rokbak haulers. “Mining and infrastructure are the backbone of Zimbabwe,” explained Chetan Samji, IEG’s Commercial Manager. “With the country’s industries growing and increased international investment, we see strong opportunities for Rokbak trucks in the near future.” Zimbabwe’s mining sector, which has seen rapid expansion since the government’s 2019 blueprint for development, reached $9.77 billion in revenue by 2023, representing a 261% growth since 2017.
The construction market, valued at up to $4 billion, further fuels the demand for high-performance machinery that can support large-scale infrastructure projects. Paul Culliford, Rokbak’s Regional Sales Manager for EMEA, said: “We’ve been keen to develop our presence in Zimbabwe and partnering with Machinery Exchange makes perfect sense. Their commitment to quality and customer satisfaction, backed by IEG’s expertise, aligns perfectly with Rokbak’s values.”
Machinery Exchange will also provide comprehensive aftersales support to ensure customers receive top-tier service and maintenance, helping to sustain the high performance of Rokbak haulers in Zimbabwe’s challenging conditions.
