The HEAT Show concluded on a high note for XCMG, as the construction equipment giant celebrated remarkable multiple sales deals to underscore its growing dominance in the Saudi Arabian market.
Among the highlights was a landmark deal with Makhavi Machinery & Equipment Rental, which secured 100 XCMG Euro-V Concrete Transit Mixers to meet the rising demand for high-performance, sustainable solutions in the Kingdom.
The deal, signed during the show’s closing ceremony, reinforces XCMG’s reputation for delivering reliable and innovative equipment tailored to the challenging conditions of Saudi roads, a spokesperson for the company said.
Makhavi’s decision to invest heavily in XCMG technology reflects the company’s confidence in the brand’s quality and its ability to support time-sensitive concrete delivery operations, said the company.
The closing ceremony of the HEAT Show was a grand finale for Makhavi Machinery & Equipment Rental, which made a significant impact with two major agreements.
The first deal saw XCMG partnering with General Trading & Equipment CJSC (GTE) for the procurement of 20 handlers and 2 graders, strengthening its commitment to offering a diverse range of top-tier solutions in the Saudi construction sector.
The second deal, and arguably the highlight of the event, involved Makhavi securing 100 XCMG Euro-V Concrete Transit Mixers, a testament to its faith in XCMG’s innovative and environmentally friendly equipment. These agreements mark a significant milestone for Makhavi as it continues to grow its presence in the Saudi market and meet the industry’s evolving demands.
Earlier in the week, XCMG achieved another milestone with a 100-unit sale to Al Kifah Readymix and Block. This deal also featured the Euro-V Concrete Transit Mixers, underlining the truck’s critical role in XCMG’s Saudi success story. Salman Al Afaleq, Chairman of Al Kifah Readymix, highlighted the truck’s reliability, performance, and adherence to Saudi Arabia’s strict environmental regulations. “The Euro-V Transit Mixer is a game-changer for us,” Al Afaleq stated. “It’s built to handle the harsh conditions of Saudi roads while ensuring that we meet the Kingdom’s sustainability goals.”
XCMG’s back-to-back sales successes at the HEAT Show demonstrate its growing market dominance. The company has firmly established itself as a leading player in Saudi Arabia’s construction equipment market. Deals with prominent industry players such as Makhavi and Al Kifah Readymix reflect the trust and confidence placed in XCMG’s ability to deliver reliable, innovative solutions. Additionally, the introduction of the Euro-V Transit Mixer underscores XCMG’s commitment to sustainability, aligning its offerings with Saudi Arabia’s Vision 2030 goals.
By consistently meeting the needs of the region’s ambitious infrastructure projects, XCMG continues to solidify its reputation for providing durable, high-performance equipment tailored to the Saudi market. Its success at the HEAT Show not only enhances its position in the industry but also reinforces its role as a key enabler of the Kingdom’s infrastructure ambitions. As Saudi Arabia accelerates its development under Vision 2030, the demand for sustainable, cutting-edge construction equipment is set to rise, and XCMG is well-positioned to lead the way.
