Al-Bahar, the authorised dealer for Cat products in the UAE, Kuwait, Bahrain, Oman, and Qatar, has launched an exclusive promotion named “Work More. Save Big On Fuel!” aimed at providing significant savings and enhanced value for contractors and equipment fleet owners. This promotion includes substantial discounts on Cat® Excavators, Wheel Loaders, and Dozers, as well as additional support packages.
The promotion offers discounts on a selection of Cat heavy-duty machines known for their power, efficiency, and reliability. The machinery includes various models of Hydraulic Excavators such as the 320, 336, 345GC, 350, and 395, as well as the 950 and 966 Wheel Loader models. Future deals will expand to include 14 and 140GC Motor Graders and D8 Dozers.
Samer Ismail, Product Manager – Earthmoving & Excavation at Al-Bahar, explained: “Our ongoing machines promotion is designed to provide significant cost savings and operational efficiency for businesses. This initiative allows contractors to invest in high-performance Cat® machinery while benefiting from unmatched value.”
Comprehensive Support Packages
The promotional offer includes several support packages aimed at enhancing the ownership experience:
- Free Customer Value Agreement (CVA) for 3 years/6000 hours
- Free Equipment Protection Plan (EPP) for 3 years/6000 hours
- Free VisionLink subscription for 3 years/6000 hours
These packages are intended to provide comprehensive maintenance and operational support, ensuring optimal performance and reduced downtime for the machines.
Fuel Savings Guarantee
A notable feature of the promotion is the Fuel Promise program. Under this program, Al-Bahar guarantees fuel savings for newly purchased Cat® machines. If the promised fuel efficiency is not achieved, Al-Bahar will compensate the customer, providing assurance and peace of mind regarding operational costs.
As part of the promotion, Al-Bahar is also offering a limited-time deal called “Pay for Machine. Save on Support,” which includes a free Preventive Maintenance (PM) Kit and EPP for 1000 and 3000 hours respectively upon the purchase of Skid Steer Loaders, Compact Track Loaders, and Mini Excavators. This initiative aligns with the broader industry trend towards sustainability by promoting regular maintenance and efficient operation of machinery.
Mamoun Mutair, Product Manager – Building Construction & Paving at Al-Bahar, noted: “Our PM Kit and EPP provide an added layer of protection to the customer’s investment, ensuring long-term reliability and performance of Cat® machinery. This support helps in maintaining high standards of operational efficiency and sustainability.”
Highlighted Machinery
The promotion features several notable Cat® machines:
- Cat 216B3 Skid Steer Loader: Known for its digging performance and reliability.
- Cat 226B3 Skid Steer Loader: Ideal for construction, landscaping, and agriculture.
- Cat 239D Compact Track Loader: Offers superior traction, stability, and speed.
- Cat 303 Mini Excavator: Delivers powerful performance in a compact size, ensuring operator comfort.
Industry Impact
These offers reflect Al-Bahar’s commitment to supporting the construction and equipment industry in the Middle East by providing high-quality machinery and comprehensive support packages. The initiative aims to enhance operational efficiency, reduce costs, and promote sustainable practices across the industry.
For more information on these promotions and the featured machinery, contractors and fleet owners are encouraged to contact Al-Bahar directly.
